Starting the assignment

Finally, we received the assignment from Paroc. Our task is to create "New products using Building Demolition Waste or Building Site Waste from stone wool insulation products". Something like that we were already thinking after the visit in the company.

Our first workshop in the camp was about thinking "which are the questions we need to find answers to in order to create new products using Building Demolition Waste from stone wool insulation products?" We used Einstein's five questions method and after that, concentrated on the defining the needs of the company.

We came up with many questions and chose five that we considered the most important (as explained in the video):

1. What is our goal? What motivates the company?

– economic benefits

- environmental benefits, CSR

- improved customer service

 

2. What kind of products can be made of stone wool?

3. Who are the customers?  

4. Where is the production going to take place?

- at the site

- at Paroc factory

5. How are we going to commercialize it?

NEEDS:

- Paroc needs a competitive advantage to distinguish from its competitors -> offer service for customers to get rid of construction waste

- Paroc needs to minimize its landfilling costs -> invent how to use the waste

Our colleagues gave us good advice such as that the important thing for us is to  convince the customer that the quality of our recycled products is as good as of new products.

Aleksi, Edward, Elina, Amaia, Luigi & Javier